FIT Radio establishes partnership with the National Fitness Campaign
October 10, 2014
Streaming DJ-engineered fitness app company, FIT Radio, proudly announces a partnership with the National Fitness Campaign (NFC), a company established in 1979 with the continuous goal of building fitness communities and locations across the United States. Established in 1979, NFC is a social enterprise whose goal is ultimately to promote a healthier lifestyle through the installation of free Fitness Courts in public spaces. NFC is looking forward to partnering with FIT Radio to bring the Fitness Court program to Atlanta in 2015, and is working to identify an ideal site for the program.
NFC recently held the Fitness Court Challenge Event in San Francisco, CA which featured music provided by FIT Radio’s own DJ M.E. The event, sponsored by FIT Radio, included a mass boot camp and battle of the best trainer competition. The event served as a fundraiser and official re-launch to the NFC campaign geared towards raising funds to open future Fitness Courts across the Bay Area and around the country.
On this partnership, FIT Radio Vice President Lexi Bellassai stated, “We are excited to be working with a fitness company so dedicated to health in communities. Since our app centers on inspiring and motivating our users, and since the FIT Radio team works out together at the current fitness facility in Piedmont Park, we are enthusiastic about teaming up with NFC, a company with similar interests and goals, and helping them bring courts to Atlanta.”
About FIT Radio
FIT Radio is a streaming music app featuring over twenty-five diverse genres of music and thousands of mixes, all of which are engineered by professional DJs. FIT Radio’s mission is to provide listeners with nonstop commercial-free music for the purpose of keeping users stimulated and energized throughout their workouts. Rather than tired playlists and other apps that are inconsistent with BPM (beats per minute) and may jump sporadically from genre to genre with no attention to transitions, all of FIT Radio’s mixes are meticulously constructed by professional DJs who make playlists that are seamless performances rather than a collection of random songs.
Russell Greene is the founder and CEO of FIT Radio and is also a long withstanding operating partner at Atlanta’s Opera Nightclub. By talking with numerous guests who repeatedly asked him where they could find and purchase the DJ mixes that Opera Nightclub features, Russell discovered that a ripe market for such a music app existed. Making the most of this realization, Russell immediately started FIT Radio, and the company has since attracted over a million registered users and has received a variety a favorable press.
FIT Radio, LLC
Lexi Bellassai, Vice President